SE Ranking has gained over 400,000 users globally, challenging Ahrefs’ dominance. Ahrefs, founded in 2011, initially focused on backlink analysis. The SEO landscape’s evolution raises a crucial question: which tool is better for your business?
This detailed comparison will delve into SE Ranking and Ahrefs’ strengths and weaknesses. We’ll examine their performance in keyword research, backlink analysis, technical SEO audits, and pricing. By the end, you’ll know which SEO tool suits your needs best.
Key Takeaways
- SE Ranking has over 400,000 users worldwide, while Ahrefs initially focused on backlink analysis.
- Both tools offer a 2-week free trial, with Ahrefs also providing limited free access through its Webmaster Tools.
- SE Ranking’s keyword database exceeds 2 billion unique search queries, with monthly updates, while Ahrefs’ Keyword Explorer was launched in 2018 with updated features.
- Ahrefs is praised for its backlink analysis capabilities, while SE Ranking also offers comprehensive backlink analysis tools.
- SE Ranking is considered superior to Ahrefs in terms of keyword research due to its advanced PPC analysis features.
Introduction to Ahrefs and SE Ranking
In the fast-paced world of digital marketing, Ahrefs and SE Ranking stand out as leaders. Both offer extensive features to boost online presence. Yet, their beginnings and areas of expertise vary.
Ahrefs, based in Singapore, was launched in 2011 by Dmitry Gerasimenko. Initially, it focused on backlink analysis, gaining a solid reputation for its precision. Today, Ahrefs has grown to include keyword research, site audits, and rank tracking among its offerings.
SE Ranking was founded in 2013 and has gained over 400,000 users globally. It serves both small and large enterprises. SE Ranking’s database holds over 2 billion unique search queries from major engines like Google and Bing.
| Feature | Ahrefs | SE Ranking |
|---|---|---|
| Keyword Database | 7 billion queries | 2 billion unique searches |
| Keyword Research | Keywords Explorer 2.0 (2018) | Extensive keyword database for SEO and PPC optimization |
| Pricing | $99 to $999 per month | $39 to $189 per month |
| Free Trial | One-week trial for $7 | No free trial |
| Backlink Analysis | In-depth with Site Explorer | Comprehensive but less extensive than Ahrefs |
| Technical SEO Audit | Comprehensive | More detailed and in-depth |
Both Ahrefs and SE Ranking are crucial for businesses aiming to improve their online presence. Knowing their unique strengths helps users choose the right tool for their SEO journey.
Keyword Research: Ahrefs vs SE Ranking
In the realm of keyword research, Ahrefs and SE Ranking stand out with their advanced tools. Ahrefs’ Keywords Explorer 2.0, introduced in 2018, brought significant enhancements. It now boasts a vast keyword database, making it a top choice for finding numerous keyword ideas. Although Keywords Explorer may not be as widely used as Ahrefs’ Site Explorer, it remains a key tool for SEO analysis.
Ahrefs: Keyword Research Features
Ahrefs’ Keywords Explorer delivers precise data on search volume, keyword difficulty, and clicks. It’s a standout tool for SEO analysis. However, its lack of PPC data might be a drawback for some users.
SE Ranking: Keyword Research Features
SE Ranking, launched in 2013, has over 800,000 users and a massive database. It offers a suite of keyword research tools, including keyword difficulty scores and historical search volume trends. Its Search Intent data is particularly valuable for understanding user intent behind search queries.
Ahrefs vs SE Ranking: Which Tool is Better for Keyword Research?
The choice between Ahrefs and SE Ranking for keyword research hinges on individual needs. Ahrefs excels in domain research and backlink analysis, while SE Ranking is strong in competitor analysis and PPC insights. The right tool depends on the user’s priorities and SEO strategy requirements.
Backlink Analysis: Ahrefs vs SE Ranking
In the world of backlink analysis, Ahrefs and SE Ranking stand out with their advanced tools. Ahrefs’ Site Explorer is celebrated for its comprehensive backlink analysis, with a vast link index that outshines SE Ranking.
Ahrefs: Backlink Analysis
Ahrefs is known for its efficient and detailed backlink analysis. Its user-friendly interface makes it easy to access the metrics you need quickly. It offers a wealth of data, including anchor text analysis and follow/nofollow ratios. You also get notifications for any changes in your backlink profile.
SE Ranking: Backlink Analysis
SE Ranking, though with a smaller backlink index, still packs a punch with its backlink tools. Its Backlink Checker lets you analyze competitors’ backlinks and spot link building opportunities. It also tracks changes in your backlinks over time. SE Ranking provides metrics like Domain Trust and Page Trust, along with follow to nofollow ratios.
Ahrefs is the clear winner in backlink analysis, offering deeper data and insights. Yet, SE Ranking holds its own with a user-friendly interface and valuable metrics. Both tools are essential for managing your website’s backlink profile effectively.
se ranking vs ahrefs
In the realm of search engine optimization (SEO), SE Ranking and Ahrefs stand out as leading tools. Both platforms aim to boost your SEO efforts with a wide range of features. Yet, the question persists: which one is superior? We will explore the main distinctions between these two SEO giants.
Ahrefs is celebrated for its massive database of 12 billion keywords and over 500 billion indexed pages. It excels in backlink databases, making it a top choice for link-building. In contrast, SE Ranking is a highly-rated alternative, boasting a 4.5 user rating on G2, similar to Ahrefs.
SE Ranking is more budget-friendly, starting at $65/month, compared to Ahrefs’ $129/month. SE Ranking also offers unlimited projects, unlike Ahrefs’ support for 5-100 unverified projects. Furthermore, SE Ranking includes 1-5 manager seats per plan, with each additional seat costing $20/month. Ahrefs provides 1 manager seat, with extra seats ranging from $20-80/month.
SE Ranking boasts a wide range of SEO tools, including keyword tracking, website audits, and competitive research. Its comprehensive feature set makes it a formidable competitor in the SEO tools market.
SE Ranking’s ratings on G2, Capterra, and TrustRadius surpass Ahrefs, indicating higher user satisfaction. Additionally, SE Ranking offers a 14-day free trial, allowing users to test the tool before committing.
The decision between SE Ranking and Ahrefs hinges on your specific SEO requirements. Both tools boast impressive features and capabilities. The detailed comparison above aims to shed light on each platform’s strengths and weaknesses. This information will help you make a well-informed choice that fits your SEO strategy.
Technical SEO Audit: Ahrefs vs SE Ranking
Both Ahrefs and SE Ranking provide essential tools for a detailed technical SEO audit. Yet, their audits differ in depth and focus.
Technical SEO Audit: Ahrefs
Ahrefs’ Site Audit tool is designed to tackle major SEO problems. It can crawl up to 20,000 pages per audit, or 100,000 with the business plan. Its vast index of over 3 billion web pages is invaluable for backlink analysis and other SEO metrics.
While Ahrefs’ Site Audit is great for starting technical SEO optimization, it might miss some details. It focuses on big issues, potentially missing the small stuff that tools like Moz might find.
Technical SEO Audit: SE Ranking
SE Ranking’s site audit offers a different perspective compared to Ahrefs. It can create an XML sitemap for better search engine indexation. Its keyword research and PPC insights also add context to technical SEO efforts.
SE Ranking’s site audit goes into finer details, like title and description lengths, which are key for on-page optimization. This detailed approach helps find more technical SEO issues than other tools might.
| Feature | Ahrefs | SE Ranking |
|---|---|---|
| Pages Analyzed per Audit | 20,000 (100,000 with Business Plan) | Unlimited |
| Total Content Index | 3 Billion Pages | 2 Billion Unique Search Queries |
| Sitemap Generation | No | Yes |
| Focus | Major SEO Issues | Granular Details |
In conclusion, Ahrefs and SE Ranking both excel in technical SEO audits but in different ways. Ahrefs is strong for tackling big SEO problems, while SE Ranking’s detailed analysis uncovers more technical issues. Your choice should align with your website’s needs and SEO strategy.
Pricing Plans: Ahrefs vs SE Ranking
Ahrefs: Pricing Plans
Ahrefs, a leading SEO tool, provides various monthly pricing plans to meet different user needs. The Lite plan starts at $99 per month, offering access to 5 projects and 500 tracked keywords. Moving up, the Standard plan at $179 per month allows for 10 projects and 1,500 tracked keywords. For those needing more, the Advanced plan at $399 per month supports 25 projects and 5,000 tracked keywords. The Agency plan, starting at $999 per month, is perfect for agencies and large enterprises, covering 100 projects and 10,000 tracked keywords.
SE Ranking: Pricing Plans
SE Ranking offers a variety of pricing options to fit various budgets and needs. Starting at $23.40 per user per month, the Basic package includes website audits, backlink monitoring, and SEO/PPC competitor research. The Pro plan, at $39.60 per user per month, adds advanced features like rank tracking and content marketing. For larger teams or enterprises, the Enterprise plan, priced at $113.40 per user per month, provides comprehensive SEO and digital marketing solutions, including API access and custom integrations.
Comparing Ahrefs and SE Ranking pricing, SE Ranking is significantly more affordable, up to 3-5 times cheaper. This makes it a more budget-friendly choice for businesses and individuals aiming to enhance their online presence.
The decision between Ahrefs and SE Ranking hinges on the user’s specific needs and budget. Both platforms offer powerful SEO tools and features. The choice should be based on a detailed evaluation of the user’s requirements and the strengths of each platform.
Additional SEO Features Comparison
SEO tools like Ahrefs and SE Ranking go beyond keyword research and backlink analysis. They provide a range of features to help digital marketers and SEO professionals. Let’s explore the extra capabilities each platform offers to enhance strategies.
Ahrefs Features
- Site Audit – Ahrefs’ site audit feature thoroughly examines technical SEO issues, content, and more. It offers actionable insights to improve website performance.
- Content Explorer – This tool helps users find trending content in their industry. It also identifies content gaps and opportunities.
- Rank Tracker – Ahrefs’ rank tracking feature monitors keyword rankings across search engines. It tracks both a website and its competitors.
- Site Explorer – The Site Explorer feature provides detailed analysis of a website’s backlink profile. It includes metrics like Domain Rating and URL Rating.
SE Ranking Features
- Website Audit – SE Ranking’s website audit tool conducts a detailed technical SEO analysis. It identifies issues and offers recommendations for improvement.
- Competitor Analysis – This feature allows users to monitor their competitors’ SEO strategies. It includes keyword rankings, backlink profiles, and more.
- PPC Keyword Research – SE Ranking’s keyword research tools provide insights for SEO and PPC campaigns. They help optimize marketing efforts.
- Local SEO – SE Ranking offers features for local SEO initiatives. This includes local listings management, Google Business Profile audits, and local ranking tracking.
| Feature | Ahrefs | SE Ranking |
|---|---|---|
| Site Audit | ✔ | ✔ |
| Content Explorer | ✔ | – |
| Rank Tracker | ✔ | ✔ |
| Backlink Analysis | ✔ | ✔ |
| Competitor Analysis | – | ✔ |
| PPC Keyword Research | – | ✔ |
| Local SEO | – | ✔ |
Both Ahrefs and SE Ranking offer a wide range of features for comprehensive SEO strategies. Marketers should evaluate their specific needs and budget. This will help determine which tool best aligns with their requirements.
Integration and Support
Both Ahrefs and SE Ranking seamlessly integrate with key platforms like Google Search Console, Google Analytics, and Google Data Studio. This integration allows users to easily incorporate data from these tools into their SEO workflows. It streamlines analysis and decision-making.
Ahrefs integrations include:
- Google Search Console
- Google Analytics
- Google Data Studio
- WordPress
- Zapier
SE Ranking integrations include:
- Google Search Console
- Google Analytics
- Google Data Studio
- WordPress
- Zapier
Both tools offer dedicated support channels. They include comprehensive documentation, video tutorials, and responsive customer service. This ensures users can get the help they need to maximize the potential of these seo tool support features.
In terms of integration and support, Ahrefs and SE Ranking provide a seamless experience. They enable users to leverage the power of their respective ahrefs integrations and se ranking integrations to drive their SEO efforts. With a focus on user experience and customer satisfaction, these tools ensure users can effectively use their advanced features. This helps users achieve their marketing goals.
User Reviews and Ratings
Both Ahrefs and SE Ranking are well-respected in the SEO world. Looking at user reviews and ratings gives us a glimpse into how users feel about these tools. It shows their satisfaction and experience with them.
Ahrefs has received lots of positive feedback online. Users love its powerful features, detailed data, and easy-to-use interface. They especially appreciate its keyword research and backlink analysis tools, which are key for SEO success.
SE Ranking also has a lot of positive reviews. It’s known for its comprehensive SEO toolset, including keyword research, backlink analysis, and technical SEO auditing. Users like how affordable it is and the valuable insights it offers for boosting their online presence.
Both Ahrefs and SE Ranking have high ratings on sites like G2 and Capterra. Ahrefs has an average rating of 4.6 out of 5 stars on G2, with users praising its data accuracy and comprehensive analytics. SE Ranking has a 4.7 out of 5 stars rating on Capterra, with users commending its ease of use and responsive customer support.
In summary, the user feedback and ratings for Ahrefs and SE Ranking show they are highly valued in the SEO community. They offer reliable and effective solutions for digital marketing needs.
Conclusion
In the SEO tool showdown between SE Ranking and Ahrefs, each tool brings its own set of strengths. Ahrefs leads in backlink analysis, offering a detailed and efficient solution for link research. SE Ranking, however, excels in keyword research and technical SEO auditing. It provides a more detailed and prioritized assessment of a website’s technical health.
For those deeply invested in backlink analysis and competitive research, Ahrefs is the top pick. Its vast link index and advanced tools make it a strong platform for understanding a website’s backlink profile. This helps in outperforming competitors in the SEO field. SE Ranking, on the other hand, is ideal for those looking for a budget-friendly, user-friendly interface. It focuses on keyword research and technical SEO optimization.
The choice between SE Ranking and Ahrefs hinges on the user’s specific needs and priorities. Both tools deliver accurate data and valuable insights, making them strong contenders in the seo tool comparison space. Whether you choose SE Ranking or Ahrefs, se ranking vs ahrefs conclusion is clear. Both platforms can be invaluable in achieving effective search engine optimization and digital marketing success.
